As part of this organisational change, the Essentials business, encompassing FMCG, staples and pharma categories will be consolidated with the Discretionary business, which includes General Merchandise, lifestyle and electronics categories. This unified business unit will be led by Uday Bhaskar, who currently heads the Discretionary business division. The integration of these two businesses units serves the twin objectives of “synergy in operations” and building “excellence in commercial capabilities”.
Uday Bhaskar brings with him over 26 years of experience in leadership positions across India, the UK and Asia. Prior to joining udaan, Uday served as the Chief Operating Officer (COO) of D-Mart stores. Before that, he held several high-ranking sales leadership roles at Procter & Gamble.
Vivek Gupta, who led the Essentials business, will transition from the operating role. He will be engaged with udaan as an Advisor to the Board.
The company is reorganising its technology function into separate “Product” and “Engineering” functions. Siddharth Reddy will lead Engineering and Abhilash Pillai will lead Product management for customer platform. Both will report to Vaibhav Gupta and join the Executive Management team. The Product management for Supply Chain will be with Pradeep Yadav, and for Accounting & Controls domain will be with Sanjeev Mehta. Pradeep and Sanjeev are already part of the Executive Management team.Gaurav Bhalotia, who led the Tech function, will transition from the company.The Executive Management team will now comprise of Vaibhav Gupta (Co-founder & CEO), Aditya Pande (Group CFO), Meenakshi Priyam (Group CHRO), Uday Bhaskar (Head-Essentials & Discretionary Business), Sanjeev Mehta (Head-eCommerce Centre of Excellence and Product mgmt.), Chaitanya Adapa (Head-udaan Capital), Pradeep Yadav (Head-Supply Chain), Lokesh Rajpal (Group General Counsel), Siddharth Reddy (Head-Engineering), Abhilash Pillai (Head-Product management, Customer Platform), Vignesh Ramachandran (Head-HORECA and Fresh business) and Vishnu Menon (Head-Strategy, IR and Corp Development).Vaibhav Gupta, Co-founder & CEO, udaan, said in a statement, “Led by our Executive Leadership team, we have witnessed a steady and durable quarter-over-quarter progress in key performance indicators across all our business verticals. As we move forward in our journey, we are taking various steps to further optimise synergies across businesses to be able to offer better value to our customers, which is key to leveraging the huge USD 100 Bn eB2B opportunity that Bharat offers.”
“Vivek has been instrumental in helping us shape the business and organisational strategy for Essentials business, and we couldn’t have made the journey without his leadership, passion, customer centricity and capability centric thinking.”
“Gaurav has, over the last two years, steered the Tech org evolution with the rare calm and steadiness. He has contributed significantly towards helping us evolve the Tech organisation and build appropriate processes and systems to enable an effective technology function.”