According to a report by Statista, Mobile commerce in India is projected to reach $46.4 billion in 2023. Mobile shopping is one of the growth drivers for this projection, and with this partnership, Shiprocket aims to enable merchants to grow in this burgeoning market by providing a seamless consumer experience. The partnership will unlock numerous benefits, emphasising the commitment to enhancing user experience and enabling eCommerce merchants to do business easily.
Saahil Goel, Co-founder & CEO, Shiprocket said in a statement, “Our partnership with Truecaller ensures that speed and convenience are not just promises but a reality that the merchants can deliver to their consumers. Truecaller’s OTP-less verification combined with Shiprocket Checkout solution will enable a seamless experience for the consumers. This will help our merchants further reduce cart abandonment rates and expand their consumer base among the mobile-first audiences. In addition to this, the merchant verification badges will also help build credibility and enable them to communicate with their consumers seamlessly.”
Priyam Bose, Global Head GTM & Developer Products, Truecaller, said, “At Truecaller, our commitment lies in empowering businesses in the realms of customer authentication to communication in a trusted, safe, and consistent manner with their end consumers. With this key collaboration with Shiprocket, we are streamlining and elevating their merchant’s digital-led operations across the consumer experience lifecycle, from onboarding to checkout to communication through our business suite of products from the Truecaller platform.”
