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Revolutionary tech-powered cashback app mimojo launches in the UAE – ZAWYA


  • Firstof-its-kind digital platform redefining the way merchants offer & consumers redeem cashback
  • Direct-to-consumer app combines a frictionless experience and innovative technology for offers & savings at your favourite hotspots for real cashback

Introducing a new era of effortless savings and discounts – founded by an ex-Entertainer trio, mimojo brings a game-changing approach to rewards without the need to ever open an app.

Forget complicated redemption processes, or pocket-pinching subscriptions, you can now say hello to mimojo, the UAE’s most seamless and fully automated cashback platform that puts you in control of your savings. mimojo eliminates the need for opening apps and avoids the hassle of complicated redemption processes – all while providing consumer privacy and discretion. It’s as simple as paying your bill – mimojo takes care of the rest.

Founded in Dubai by former Entertainer executives Chris Shaw (CEO), Dan Lloyd (CFO), and David Ashford (CPO), mimojo redefines the way you access savings and discounts. “With mimojo, we wanted to fix the friction points we feel exist in the ‘discount’ marketplace currently. We’re simply marrying technology advancements with merchants’ offers and doing away with app or voucher-based redemption processes at the point of purchase. Our solution is as simple as paying the bill – all the magic happens in the backend, and the cashback earned from the transaction is credited (as actual cash) to your registered card. No points, no wallets, just your cash-back,” said Chris Shaw.

mimojo offers a seamless experience for earning cashback on local merchants, from your favorite fast-food joints to fine-dining restaurants, attractions, retail, and spa and salon services. Consumer discounts and cashback have never been easier to redeem and access.

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With never-seen-before tech-enabled ease, your VISA card payment is enough to link your mimojo app with the discount or offer and credit your account with the cashback.  Your cumulated cashback will be sent back as real cash to your registered VISA card on mimojo pay day. Consumers can discover fresh brands, unlock limitless cashback, and enjoy savings with unparalleled ease of use.

For Merchants: No More Complications. mimojo offers an easy way to control discounted offers. No longer do merchants need to deal with complicated onboarding processes or staff training. Partners can focus on growing their business and delivering first class customer service. With mimojo, there are no more awkward conversations with customers or unclear redemption terms. The mimojo app provides businesses and brands with the flexibility to modify offerings based on business needs.

With up to 35% cashback on favorite brands, currently available in the UAE for all VISA credit and debit card holders, mimojo is free for the first two months, followed by a monthly subscription of AED 10 a month.

Here’s how mimojo works:

  1. Download & sign up for mimojo.
  2. Subscribe using your VISA debit or credit card. You can add an unlimited number of VISA cards to your account.
  3. Browse the app to discover your nearest/favorite venues.
  4. Visit your preferred merchant or retailer and pay directly via your registered card/s.
  5. THAT’S IT – mimojo‘s magic takes care of the rest. You can view your successful transactions in the mimojo app
  6. On the 15th of every month, users receive their approved cashback disbursed directly to their cards, aka mimojo PAY DAY!
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Level up your life with mimojo! Now available to download via the AppStore and GooglePlay.

For brands interested in joining mimojo, email natalie@mimojo.io to help build the biggest, most equitable cashback platform in the region.
For more details, log onto www.mimojo.world or follow @mimojoapp on social media.

​​​​​​About mimojo:

mimojo is UAE’s most seamless and totally automated cashback platform delivering savings and brand discovery to consumers, all via a single, convenient experience. Founded by ex-Entertainer trio, this homegrown tech-enabled brand offers a premium, frictionless experience for earning cashback on local merchants from your favourite fast-food joints to fine-dining restaurants, attractions, retail and spa and salon services. Download via the AppStore or GooglePlay. www.mimojo.world

For media requests, please contact:
TishTash Communications
Kellie Whitehead/ Moushmi Bhatia
kellie@tishtash.com / moushmi@tishtash.com
mimojo
Masoome Aga
Head of Marketing
masoome@mimojo.io



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