The successful business woman hasn’t forgotten the crucial advice she’s received from influential people.
She added: “I’ve learned several things. Take what you learn from others and adapt it to fit you. One size doesn’t fit all.
“A problem cannot be solved by the same level of thinking that created it. You can have results or excuses, but you can’t have both. Someone has to serve people at the bottom but it doesn’t have to be you.”
She has also benefited from influential mentors who have helped shape her approach to business. “My PR agency boss was my first industry mentor. I knew nothing about running a successful business in the PR industry before working with her.
“I have been working with mentors and coaches in some way since I went self-employed. When I left the civil service, I spent £10,000 on a property training course, which ended up being a waste as I never went into property. However, I did meet some people who became friends and one even became a client later down the line.
“I hired my first business coach in 2015 after having my third child. She was just five months old but I couldn’t afford not to bring any money in. I wasn’t eligible for financial support as my partner was working but it wasn’t enough to sustain a family of five. I went from earning £400 per month to £800 per month which was huge for me at the time.
“In the summer of 2017 I hired the coach who would change it all. It was less about running a business or being a great publicist and more about having the confidence to believe my own hype and charge accordingly. I’ve never looked back.”
Brenda’s main inspiration is her clients. “I only work with people who I believe deserve to have their story, message and work shared with the world.
“One of my most inspirational clients is the former CEO of Porsche. He was actually responsible for bringing the company back from bankruptcy in the 90s. He’s also a world record holder, has raised hundreds of thousands for charity and is currently setting up a platform to help young people get all the support they need to set up and grow a new business.
“Another former client is a life and business coach who has changed the face of the coaching industry by doing things her way. She has celebrities following her and a successful podcast and donated an entire month’s revenue, $250,000, to the Ukraine crisis. It’s not every business owner who makes that sort of impact on the world and we rarely hear about them. My mission is to get as many of these inspirational people into the mainstream media as possible.”
