Google is coming for Honey and other deal-finding tools by introducing new features on Search and Chrome to help users find discounts. From a report: The tech giant announced on Tuesday that it’s adding a designated page for deals on Search, while Chrome is getting features that proactively look for discount codes and provide users with price insights. The new deals search results page on Search is designed to help users find products that are on sale from across the web in one designated spot. The page will display deals in categories like apparel, electronics, toys and beauty. You’ll also find deals from different types of merchants, including big box stores, DTC brands, luxury multi-brand retailers, designer labels and local stores.
Users can scroll through deals by category and also see popular stores that have deals on what you’re looking for. If you see something you’re interested in, you can click on the product or visit the merchant site to learn more. Google says that if you’re signed into your Google account, the page will take into account what you usually like to shop. To access the new deals page, you need to search “shop deals.” Or, if you’re looking for something specific, you can search for categories like “shop sneaker deals.”
