Aurassure utilises IoT-enabled intelligent systems capable of collecting real-time data and conducting analysis. The company focuses on providing forecasts and updates related to various climate-related issues, including floods, air pollution, rainfall, and other climate data.
The startup has managed to onboard clients such as Tata Realty, L&T Realty, P&G, Honeywell, IIT Bombay, and Google. It has expanded its operations to several cities, including Bhubaneswar, Chennai, Aurangabad, Rajkot, and Delhi.
The company aims to play a role in policy-level decision-making by providing insights for responsible environmental practices. It also plans to offer decision support systems and environmental consultancy services, guiding governments and organisations toward sustainable choices.
It has recently launched “Aurassure Care,” a smart air quality monitoring device for indoor environments. This device can integrate with building management systems and air purification solutions.Bikram Mahajan, Partner in Unicorn India Ventures, said in a statement, “Although the global environment monitoring market is valued at over $12 billion, of the 1.4 million devices needed just for air quality monitoring, only 3% are operational, underscoring the urgent need for action and the vast market potential. The Aurassure platform leverages AI, machine learning, and data points from multiple devices to generate accurate insights and actionable intel.”According to a statement, Aurassure’s growth plans include deploying over 1000 sensor devices in eight cities across India in the next 12 to 18 months. The company also aspires to expand into Southeast Asia and Africa, followed by Europe and the United States. Certifications for international scaling are part of Aurassure’s roadmap.
