The boutique captures the essence of Brioni’s global store concept, offering an inviting and carefully curated space with Italian design furnishings. This includes pieces like a vintage Carlo Roma coffee table, a classic Marco Zanuso armchair, and artisanal décor like a carpet and wall tapestry from the Genoese manufacturer MITA.
The New Delhi Brioni boutique offers a diverse range of ready-to-wear clothing and accessories collections, as well as an exclusive Bespoke service. Customers can enjoy personalized assistance and exceptional tailoring craftsmanship in an inviting Italian atmosphere that exudes elegance and comfort.
Ritesh Kumar, spokesperson for DS Luxury, expressed his enthusiasm for this development, saying, “We are thrilled to announce the opening of the first Brioni boutique in India, right here at The Chanakya. This marks another significant milestone for DS Luxury as we continue to introduce the world’s iconic luxury brands across segments to discerning Indian consumers. Brioni epitomizes modern elegance and timeless craftsmanship, and we are confident that our patrons will appreciate the sophistication and exclusivity that this brand represents. The establishment of our new boutique underscores our unwavering dedication to delivering the utmost in luxury fashion, solidifying our role as a prominent arbiter of premium retail experiences in India.”
Mehdi Benabadji, Brioni CEO, added, “We are delighted to enter the Indian market with DS Luxury. The clientele in India will enjoy the creativity and exquisite savoir-faire our House has to offer.” This marks a significant step in bringing the luxury and craftsmanship of Brioni to the Indian market.
